Purest Fields Packaging Redesign


Purest Fields is an Argentine family-owned company dedicated to produce natural products based on honey production. I was asked to concept and redesign the labels for their products, composed by a series of honey and jams sold all around the country. Once the new packaging was released, the company experienced a 20% lift in their revenue.


Art Direction & Graphic Design: Victoria MonteroClient: Purest FieldsLocation: Buenos Aires, Argentina