Skip to main content

A bold statement to diversify fashion

Stitch Fix launched Elevate, an innovative program committed to diversifying the fashion industry. By providing grants, mentorship, and exclusive data insights to emerging entrepreneurs of color, Elevate seeked to empower the next generation of fashion visionaries.
This initiative required a unique identity to not only raise awareness but also differentiate it from other brand campaigns. The concept represents a creative playground for fashion designers to collaborate and redefine the future of the industry.
Client
Stitch Fix
San Francisco, California
Scope
STRATEGY
ART DIRECTION
VIDEO
MOTION GRAPHICS
VISUAL DESIGN

The approach celebrates diversity and collaboration—believing that only through mutual support the pieces hold together.

Collaborators
Art director: Victoria Montero
Copy: Talia Witherspoon
Designer: Kelsey Sutherland
Fashion editors: Erin Sumwalt & Sarah Keefe
Head of Creative: Aaron Brown
On-set art directors: Tara Creehan & Dulci Edge
Photographer: Coliena Rentmeester
Producer: Jamie Antonioli
MORE PROJECTS

Privacy Preference Center